Bullhound Capital releases new report

Will Klarna Become the Next Payments Titan?

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Stockholm 2025 - Bullhound Capital releases a new report ahead of Klarna’s anticipated US IPO, projecting the company could reach $52bn by 2030.

Led by its co-founder and CEO, Sebastian Siemiatkowski, Klarna has become a global leader in digital payments, serving over 111 million consumers and enhancing their discovery while providing a smooth shopping experience. Its combination of scale, user loyalty and strong unit economics underpins a rare growth profile in fintech.

The global retail e-commerce market is valued at c. $6.1tn today, with payment volumes exceeding $1.8 quadrillion. Klarna’s rapid growth has consistently outpaced the broader market, supported by gross margins above 57% in mature regions. As the company expands its offering from consumer credit into direct payments and broader financial services, it is well positioned to become one of the defining payments networks of the next decade.

Joakim Dal, Partner at Bullhound Capital: “Bullhound Capital is proud to be one of the earliest investors in Klarna, who have changed the game when it comes to online payments. Everyone thought Klarna’s model would only work in Sweden. When Klarna expanded into Finland and Denmark, no one said it would work there… and it did. The same was said for its expansion in Germany and the UK. Klarna made it work and we see this hot streak continuing. As the public equity markets fathom the earnings power of Klarna, Bullhound Capital believes the company will grow exponentially in value and achieve a $52bn valuation by 2030.”

About Bullhound Capital
Bullhound Capital is the investment management arm of GP Bullhound, building with founders creating category-leading technology companies. With over €1 billion under management and 25 years of performance, it has invested in global leaders like Spotify, Klarna, Revolut, Slack, Unity, ConnexAI and EcoVadis. Operating from 13 offices worldwide, its platform delivers hands-on, founder-focused support across strategy, growth, and execution. From quantum to entertainment, Bullhound Capital backs global leaders applying Artificial Intelligence to solve real-world problems.

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For press inquiries, contact: press@bullhound.com. 

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